Spray Tan in Austin: How to Choose the Right Shade for Your Skin Tone
- Natasha
- 2 hours ago
- 3 min read
When it comes to getting a spray tan in Austin, one size definitely doesn’t fit all. The secret to a flawless, natural-looking glow isn’t just the solution you use — it’s choosing the right shade for your unique skin tone.

At 360 Tans, we customize every airbrush tan to complement your complexion, enhance your undertones, and achieve that perfect sun-kissed finish — never orange, never muddy. Here’s how to pick your ideal shade and make your glow look effortless.
Why Spray Tan in Austin Customization Matters
Austin’s lifestyle is active and social — you’re going from hot Pilates to happy hour, from lake days to live music. Your tan needs to look amazing in every light, not too light or too dark.
Choosing the right shade keeps your glow believable and balanced. Our goal at 360 Tans is always to enhance your natural beauty, not mask it.
Understanding Your Skin Tone
The first step in finding your perfect spray tan shade is understanding your natural undertone. There are three main types:
Cool undertones: You have pink, red, or bluish hues in your skin. Silver jewelry tends to look best on you.
Warm undertones: You have golden, peachy, or yellow tones, and gold jewelry flatters you.
Neutral undertones: You have a balance of both, and most shades look great on your skin.
Your technician will assess this during your appointment to match you with a color that enhances, not clashes with, your undertone.
Light Skin Tones
If your skin is fair, a subtle, golden tan gives the most natural finish.We typically recommend:
Light to medium shades with golden or honey undertones
Gradual tans that can be built up over multiple sessions
Avoiding overly dark formulas that can look unnatural indoors
Our technicians may mix shades to find your perfect balance — giving you that “just back from vacation” look without overdoing it.
Medium Skin Tones
Medium or olive skin tones can handle slightly deeper colors while still looking natural.We suggest:
Medium to dark golden or caramel shades for warmth and dimension
Adding a touch of red undertone for richness if your skin naturally tans well
Maintaining depth with our Extend lotion between sessions
This level of color is perfect for everyday wear, date nights, and weekend plans around Austin.
Deep Skin Tones
If you already have a deeper complexion, spray tanning can still add an incredible glow and smoothness. It helps even out tone, minimize imperfections, and create a beautiful, hydrated finish.We recommend:
Rich espresso or deep bronze shades with violet undertones to enhance warmth
Focusing on evenness rather than deepening color
Pairing with Glow body oil for a radiant finish
How We Personalize Every Tan at 360 Tans
No two tans at 360 Tans are the same. During your appointment, your artist will:
Evaluate your skin tone and undertones.
Discuss your desired depth — natural, medium, or dark.
Choose or custom-blend a formula designed for your specific needs.
Adjust your rinse time to achieve your preferred shade intensity.
We also consider your lifestyle — if you’re an athlete, bride, or frequent traveler, your formula and rinse time might vary slightly for optimal results.
Keeping Your Color Consistent
Once you find your perfect shade, maintenance is easy with the right products.
Use Hydrate daily to lock in moisture and prevent uneven fading.
Apply Extend every few days to refresh your glow.
Schedule your next appointment at 360 Tans when your color begins to fade evenly for a seamless transition between sessions.
Proudly Serving Austin and Surrounding Areas
We proudly serve clients throughout Austin, Westlake Hills, North Austin, Bee Cave, Cedar Park, and Dripping Springs.
Whether you want a barely-there sun-kissed tone or a deep vacation bronze, our expert spray tan artists will help you find your perfect match.
Ready to Find Your Perfect Shade?
Your ideal glow is just one appointment away. Visit 360 Tans today to book your custom spray tan in Austin and discover the color that brings out your most confident, radiant self.




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