Spray Tan Shade Guide at 360 Tans
At 360 Tans, we believe the perfect spray tan isn’t just about color — it’s about confidence.
Our advanced shade selection process, proprietary blending techniques, and included upgrades set us apart from other spray tanning salons in Austin and Westlake Hills.
How We Formulate Your
Custom Spray Tan
At 360 Tans, your color is never chosen off a chart. Each tan is custom-formulated from the ground up to match your skin tone, your undertones, and even the reason you’re tanning.
Step 1:
Matching Your Undertones
We begin by identifying your natural undertones — bronzed, golden, violet, or cool blue. This becomes the base formula for your spray tan, ensuring the color works in harmony with your skin rather than sitting on top of it.
Step 2: Considering Your Occasion
Your spray tan isn’t just about color — it’s about purpose. We take into account why you’re tanning with us:
-
Bridal: Soft, timeless shades that photograph beautifully and blend seamlessly with makeup
-
Vacation: Richer tones designed to hold up against sun and water exposure
-
Special Occasion: A polished, filter-like finish for events, galas, and formals
Step 3:
Technique Meets Tone
We use a variety of professional spray tan techniques that allow us to:
-
Adjust the depth of your tan based on your desired intensity
-
Add contouring to enhance definition and dimension
-
Layer additional coats when needed, without charging extra
These techniques work alongside our tanning levels to strengthen and refine the overall appearance, ensuring your tan looks smooth, even, and naturally radiant.
Step 4: Personalized Records for Consistency
Every detail — from your undertones to your custom mix and spray technique — is saved in your personalized client profile.
This means:
-
We can duplicate your perfect shade any time you come back
-
We can fine-tune your formula as your needs change with seasons, events, or lifestyle
Custom Color Options at 360 Tans
At 360 Tans, we offer over 50 unique spray tan shade combinations, giving every client a glow that feels completely their own. Our experts carefully evaluate your skin’s natural undertones and then hand-mix a formula designed specifically for you. To make sure you always get consistent results, we keep your custom shade on file in your personalized client profile. At your next visit, we can easily recreate your favorite look or make subtle adjustments to fit your occasion, season, or preferences.
.png)
.png)
.png)
Undertones for Every Complexion
No two skin tones are the same — which is why undertones matter. Our formulas are designed to enhance and complement your natural coloring with shades that range across:
​
-
Bronzed – Warm and sun-kissed
-
Golden – Radiant and glowing
-
Violet – Deep and rich, balancing olive tones
-
Blue – Soft and luminous, ideal for fair or redness-prone skin
​​
With this range, we can match every complexion — from porcelain to deep — with a color that looks effortless and natural.
What Makes Our Spray Tan Shades Different
50+ Custom Color Combinations
We can create over 50 shade variations by adjusting depth, undertone, and finish giving you a tan that looks like it was made for your skin tone, because it was.
​
Proprietary Mixing Techniques
Each solution is blended on the spot using our signature technique, allowing us to tailor development times, depth, and undertone for flawless results.
Premium Upgrades Included in
Every Spray Tan
While we do offer a variety of optional add-ons, certain premium features are always included at no additional cost:
-
3D Body Contouring – Our signature shading technique to enhance definition and create a sculpted look
-
Rapid Development Tans – Rinse in just a few hours for the ultimate convenience
-
Clear Tans – Perfect for avoiding bronzer transfer
-
Disposable Thongs, Hair Caps, Ponytails, and Tanning Stickers – Provided for your comfort and style
​​
These are part of our standard spray tanning experience — no upcharge, ever.
.png)
.png)
.png)
.png)
Specialized Shades for Fair Skin
Our owner, a natural redhead with the fairest skin type, developed a specific formula for ultra-fair complexions.
This blend:
​
-
Neutralizes redness
-
Adds a soft, believable warmth
-
Avoids the unnatural “orange” tones many fair-skinned clients fear
​​
If you’ve ever struggled to find a tan that looks natural on light skin, you’ll love this custom solution.
Timeless Sunless Tanning Shades for Special Events
We offer photo-perfect shades for weddings, formals, and special occasions. These shades:
-
Create a “filter” effect in photos
-
Blend seamlessly with makeup
-
Enhance your natural skin tone without making you look different from your everyday self
And yes — we also offer darker, bolder shades for those who want a deep, tropical glow.
How Shade Depth Affects Maintenance
The darker you go, the more maintenance your spray tan will require.
At 360 Tans, we pride ourselves on educating our clients on all things sunless, from choosing the right shade to understanding how your unique skin type will hold color.
Dry skin, hydrated skin, and everything in between can affect how your tan develops and fades. That’s why we set clear expectations from the start and guide you through exactly what to expect.
We’ve also curated a full range of products designed to fix, prevent, and solve every spray tan concern so your glow stays flawless from day one to your next appointment.